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ba&sh is more than a brand, it’s a community & a sisterhood.

As we’ve grown, so has our reach and the mark we stand to make on the world. With all the success we’ve had, we believe it is our responsibility to advocate for the well-being of our people, partners, consumers, & of course, the planet.

That’s why we founded Blossom, because we don’t just want to grow, we want to grow for good.

Listen, we know we’re not perfect, and we don’t pretend to be. What we’re focused on is progress. By planting seeds of sustainability, empowerment, and solidarity, we can ensure that every one of us has the chance to blossom in the future.

When it comes to the problems we want to solve, no issue could be more pressing than climate change. That is why we have made the decision to make doing our part a top priority.

The truth is our industry is unfashionably late to the climate crisis, which is why we did not wait to find a perfect solution in order to make a difference. We’ve been giving ourselves an eco-chic makeover by sourcing more responsible materials, rethinking our entire business model, and increasing transparency across our supply chain to chart a new path to a brighter, more sustainable, and ethical future.

After all, why live when we could thrive? Why simply grow, when we could blossom?

For this season, and for every season after it, let’s make values the must-have accessory.